Christian Media International is a 501(c)(3) tax-exempt charity. All contributions designated for specific projects shall be applied to those projects, and we may assess up to 10 percent to be used for administering the gift. Occasionally, we receive more contributions for a given project than can be wisely applied to that project. When that happens, we use these funds to meet a similar pressing need. Please see our gift acceptance policy for more information. Download Gift Acceptance Policy.
Purpose of Policy and Guidelines
The Board of Directors and staff of CMI solicit current and deferred gifts from individuals, corporations, and foundations to secure its future growth and accomplish its mission. These policies and guidelines govern the acceptance of gifts by CMI and provide guidance to prospective donors and their advisors when making gifts. The provisions of these policies shall apply to all gifts received by CMI for any of its programs or services. These policies are policies of the Board of Directors of CMI and must be created and amended by majority vote of that Board.
The Executive Committee is charged with the responsibility of reviewing all proposed gifts to CMI, properly screening and accepting those gifts, and making recommendations to the Board of Directors on gift acceptance issues when appropriate. It is the purpose of this instrument to provide guidelines to the Executive Committee, so that all decisions regarding these policies and the enforcement of these policies will be vested in the Executive Committee. The Executive Committee, together with CMI legal counsel, and with appropriate CMI staff as may be pertinent, shall also adopt standard forms for agreements with donors and will annually review Acceptance Guidelines for all gifts, consistent with policies and guidelines established and approved by the Board of Directors of CMI.
The general policy of CMI is to inform, serve, guide or otherwise assist donors who wish to support its activities, but never under any circumstances to pressure or unduly persuade a donor to complete a gift.
Persons acting on behalf of CMI shall encourage the donor to discuss a proposed gift with legal and/or tax advisor(s) of the donor’s choice and at the donor’s expense. This is to ensure that the donor receives a full, accurate and independent explanation of all aspects of the proposed charitable gift.
Persons acting on behalf of CMI shall advise the donor that it is the donor’s responsibility to obtain any necessary appraisals, file appropriate personal tax returns and defend against any challenges to claims for tax benefits.
The President of the Board of CMI, Vice-President, Executive Director, Treasurer, Development Director (when pertinent) and consultants retained by CMI for the purpose of the financial advancement of CMI, if any, are authorized to negotiate planned giving agreements with prospective donors, following guidelines outlined in this policy statement.
Planned giving agreements requiring signed approval by CMI shall first be reviewed and approved by CMI’s Legal Counsel. However, each agreement executed with a donor need not be reviewed provided it is based on a prototype agreement that has previously been reviewed and approved.
CMI will accept charitable gift annuities only under conditions described below. CMI may appoint or employ agents and advisors to facilitate the solicitation and investment of such annuities.
CMI may serve as trustee for irrevocable charitable remainder trusts under circumstances outlined below. Expenses related to investments and administrative services shall be charged to the respective trusts. However, CMI will not serve as trustee or co-trustee for any revocable trusts or for other trusts that are not qualified charitable remainder trusts.
Use of Legal Counsel
CMI shall seek the advice of legal counsel in matters relating to acceptance of gifts when appropriate. Review by Legal Counsel is recommended for:
Closely held stock transfers that are subject to restrictions or buy-sell agreements.
Documents naming CMI as Trustee.
Gifts involving contracts, such as bargain sales or other documents requiring CMI to assume an obligation.
Transactions with potential conflict of interest that may invoke IRS sanctions.
Other instances in which use of counsel is deemed appropriate by the Executive Committee.
Conflict of Interest
To assure that each donor has a complete and independent explanation of their charitable gift and to avoid any potential conflicts of interest that might arise in the explanation of a gift to a potential donor, CMI will urge all prospective donors to seek independent counsel through their own personal legal and financial advisors. CMI will comply with the Model Standards of Practice for the Charitable Gift Planner promulgated by the National Committee on Planned Giving, shown as an appendix to this document.
Procedures for Review of Gifts
CMI will accept unrestricted gifts and gifts for specific programs and purposes, provided that such gifts are consistent with its stated mission, purposes, and priorities. CMI will not accept gifts that are excessively restrictive in purpose. Gifts that are too restrictive are those that violate the terms of the corporate charter of CMI, gifts that are too difficult to administer, or gifts that are for purposes entirely outside the mission of CMI. All final decisions on the restrictive nature of a gift and its acceptance or refusal shall be made by the Executive Committee, as authorized by these guidelines as they may be modified from time to time by the Board of Directors of CMI. The Board of Directors reserves the right to make final determinations and decisions regarding acceptance of any gifts offered to the organization.
In reviewing gifts to CMI, the Executive Committee and/or staff will consider the following: the charitable intent and ultimate benefit of the gift, the nature of any restrictions, the permanency of the fund, the projected costs of managing the gift asset, and the fee revenues that may accrue to CMI for administering the gift.
Procedures for Review of Corporate Gifts
The following policy guidelines recognize the unique role that corporate entities play in public life and ensure that CMI provides corporate donors with respect and professionalism.
CMI is pleased to accept gifts from corporations that support our program goals and organization’s mission. This includes (a) outright gifts of cash, (b) employee driven internal events, (c) external events driven by corporate management, (d) donations of goods and services, (e) sponsorships or partnerships, (f) company matching gifts and (g) recognition gifts.
CMI will not accept contributions from corporations/industries and their respective corporate foundations whose activities limit – in any way – CMI’s ability to pursue or promote its programs and mission.
CMI will offer appropriate marketing and promotional consideration to corporations that request it, but the use of the CMI logo by a corporate partner must be restricted to appropriate uses only. In some cases, “letters of agreement” between CMI and corporate donors may be required to ensure that CMI’s name and reputation is not harmed or diluted by excessive or inappropriate promotion.
As with individual donors, CMI reserves the right to refuse donations from any corporate entity.
Types of Gifts
The following types of gifts may be considered for acceptance:
Retirement Plan Beneficiary Designations
Life Insurance and Life Insurance Beneficiary Designations
Securities or qualified stock
Remainder Interests in Real Property
Tangible Personal Property
Charitable Gift Annuities
Charitable Remainder Trusts
Charitable Lead Trusts
Royalties and Distribution Rights
The following criteria govern the acceptance of each gift type.
Cash. Cash is acceptable in any form. Checks shall be made payable to “CMI” and shall be delivered to CMI in care of its office (PO Box 682, Onalaska, WI 54650).
Bequests. Donors and supporters of CMI will be encouraged to make bequests to CMI through their wills and trusts. Such bequests will not be recorded as gifts to CMI until such time as the gift is irrevocable and CMI has knowledge of such bequest. When the gift is irrevocable, but is not due until a future date, the present value of that gift may be recorded at the time the gift becomes irrevocable.
Retirement Plan Beneficiary Designations. Donors and supporters of CMI will be encouraged to name CMI as beneficiary of their retirement plans. Such designations will not be recorded as gifts to CMI until such time as the gift is irrevocable and CMI has knowledge of such designation. When the gift is irrevocable, but is not due until a future date, the present value of that gift may be recorded at the time the gift becomes irrevocable.
Life Insurance. Donors and supporters of CMI will be encouraged to name CMI as beneficiary or contingent beneficiary of their life insurance policies. Such designations shall not be recorded as gifts to CMI until such time as the gift is irrevocable and CMI has knowledge of such designation. Where the gift is irrevocable, but is not due until a future date, the present value of that gift may be recorded at the time the gift becomes irrevocable.
Securities. CMI can accept both publicly traded securities and closely held securities
Publicly Traded Securities. Marketable securities may be transferred to an account maintained at one or more brokerage firms or trust companies, commercial banks or delivered physically with the transferor’s stock power attached. As a general rule, all marketable securities will be sold upon receipt unless otherwise directed by the Investment Committee. In some cases applicable securities laws may restrict marketable securities. In such instance the Executive Committee shall make the final determination on the acceptance of the restricted securities.
Closely Held Securities. Closely held securities, which include not only debt and equity positions in non-publicly traded companies but also interests in limited partnerships and limited liability companies or other ownership forms, can be accepted subject to the approval of the Executive Committee. However, gifts must be reviewed prior to acceptance to determine:
There are no restrictions on the security that would prevent CMI from ultimately converting those assets to cash;
The security is marketable; and
The security will not generate any undesirable tax consequences for CMI.
To be accepted, closely held securities must have a qualified appraisal performed by an independent professional appraiser at the expense of the donor. If potential problems arise on initial review of the security, further review and recommendation by an outside professional may be sought before making a final decision on acceptance of the gift. Following advice by legal counsel, the Executive Committee shall make the final determination on the acceptance of closely held securities. Every effort will be made to sell closely held securities as quickly as possible. If not immediately marketable, the stock will be kept in a secure area until such securities can be redeemed.
Real Estate. Gifts of real estate may include developed property, undeveloped property, or gifts subject to a prior life interest. The real estate being gifted must be titled to the donor(s). When appropriate, a title binder shall be obtained by CMI prior to the acceptance of the real property gift. The cost of this title binder shall be at the expense of the donor. Prior to acceptance of real estate, donor is requested to advise CMI of any environmental issues that may be readily identified. The CMI Board of Directors may, at its own discretion, require or waive an environmental audit of the property. The cost of the environmental audit shall be at the expense of the donor, although CMI may consider covering this cost at the discretion of the Executive Committee. Prior to acceptance of the real property, the gift shall be approved by the Executive Committee of CMI and by CMI’s Legal Counsel. The Board of Directors, at its discretion, may refuse any gift of real estate. Criteria for acceptance of the property shall include:
Is the property useful for the purposes of CMI?
Is the property marketable?
Are there any restrictions, reservations, easements, or other limitations associated with the property?
Are there carrying costs, which may include insurance, property taxes, mortgages, or notes, etc., associated with the property?
Does the environmental audit, if required, reflect that the property is not damaged?
Remainder Interests in Property. CMI will accept a remainder interest in a personal residence, farm, or other property subject to the provisions of paragraph 6 above. The donor or other vested occupants may continue to occupy the real property until the expiration of their rights to occupy said property. At the death of the donor, life occupant or tenant, CMI may use, lease or sell the property. Where CMI receives a gift of a remainder interest, expenses for maintenance, real estate taxes, and any property indebtedness are to be paid by the donor or primary beneficiary(ies) when that is practical or desirable.
Tangible Personal Property. All gifts of tangible personal property shall be considered based upon the following criteria:
Does the property help fulfill the mission of CMI?
Is the property marketable or will it be in the foreseeable future?
Are there any undue restrictions on the use or sale of the property?
Can the property be sold readily and profitably?
Are there undue costs associated with transportation, storage, selling, maintenance or repair of or for the property?
The Executive Committee will make the final determination on the acceptance of tangible personal property gifts after consideration of the above and other relevant factors.
Charitable Gift Annuities. CMI may offer charitable gift annuities. Gift annuity rates will be based on the current gift annuity rates in force as adopted by the American Council on Gift Annuities. The minimum charitable gift annuity is $10,000. The minimum age for life income beneficiaries of a gift annuity shall be 55. Where a deferred gift annuity is offered, the minimum age for life income beneficiaries shall be 45. No more than two life income beneficiaries will be permitted for any gift annuity. Annuity payments are normally made on a quarterly schedule, although CMI’s Executive Director and Treasurer may approve exceptions to this payment schedule. CMI will not accept real estate, tangible personal property, or any other non-liquid asset in exchange for current charitable gift annuities. CMI may accept real estate, tangible personal property, or other non-liquid asset– subject to the conditions set forth for these kinds of gifts in these policies — in exchange for deferred gift annuities so long as there is at least a 5-year period before the commencement of the annuity payment date, the value of the property is reasonably certain, and the Executive Committee approves the gift arrangement. Currently, all gift annuities shall be reinsured through a reputable provider of such services.
Charitable Remainder Trusts. CMI may accept designation as remainder beneficiary of a charitable remainder trust at any time without the approval of the Executive Committee. It is the stated policy that CMI will accept appointment as trustee of a charitable remainder trust only under the following conditions:
CMI must have a 75% beneficial interest as the remainderman of these trusts, with the trust having a minimum value of $200,000
CMI will not accept real estate or interests in limited partnerships as assets for the creation of these trusts; exceptions, however, can be made depending on the nature of the gift/trust.
The Executive Committee will accept the trust only after thorough review of the proposed trust agreement by the Legal Counsel of CMI.
If CMI accepts the role of trustee, CMI may serve directly as trustee or appoint an agent to serve as trustee. For example, CMI may contract with a trust company as its agent, paying the same fees as it may normally receive as a trustee.
Charitable Lead Trusts. CMI may accept a designation as income beneficiary of a charitable lead trust at any time. However, the Board of Directors of CMI will not accept an appointment as trustee of a charitable lead trust.
Royalties and Distribution Rights. CMI may accept gifts of royalties or distribution rights on published works (such as books or films) where there is clear evidence of marketability or assurance of an income stream. The Executive Committee will determine whether such a gift should be accepted after receiving a qualified appraisal, the cost of which shall generally be borne by the donor.
Bargain Sales. CMI will enter into a bargain sale arrangement in instances only when it furthers the mission and purposes of CMI. All bargain sales must be reviewed and approved by the Executive Committee. Factors used in determining the appropriateness of the transaction include:
Obtaining an independent appraisal to substantiate the value of the property.
Determining that if CMI assumes debt with the property, the debt ratio is less than 50% of the appraised market value.
Determining that there is a market for sale of the property, allowing sale within 12 months of receipt.
Determining the costs to safeguard, insure, and cover other expenses of the property (including property tax, if applicable) during the holding period.
All gifts greater than $250 to CMI will be acknowledged at the close of the fiscal year. An ongoing master list of gifts will be maintained by CMI.
Confidentiality of Gifts
All information concerning donors and prospective donors shall be held in strict confidence by CMI, subject to legally authorized and enforceable requests for information by government agencies and courts. CMI will not disclose the amount of any gift through any publication or other public document without the permission of the donor, unless the disclosure is required by law.
Securing appraisals and legal fees for gifts. Costs for appraisals and/or legal fees will be borne by the donor, although in exceptional situations and with the consent of the Executive Committee, such costs may be borne by CMI.
Valuation of gifts. CMI will record a gift received by CMI at its current market valuation for gift purposes on the date of gift.
Responsibility for IRS Filings upon sale of gift items. The Treasurer of CMI is responsible for filing IRS Form 8282 upon the sale or disposition of any asset sold within two years of receipt by CMI when the charitable deduction value of the item is more than $5,000. The form must be filed within 125 days of the date of sale or disposition of the asset. Acknowledgement of all gifts made to CMI and compliance with the current IRS requirements in acknowledgement of such gifts shall be the responsibility of the Board of Directors of CMI. IRS Publication 561 Determining the Value of Donated Property and IRS Publication 526 Charitable Contributions are currently (4/18) the most appropriate documents.
CMI agrees to sign IRS Form 8283 upon the request of the donor, provided however the appraiser of donated assets has completed and signed the pertinent section of the form, if applicable.
Changes to Gift Acceptance Policies
The Board of Directors must approve any changes to, or deviations from, these policies at its regular Board meetings or during a special session called by the Chair.